Transforming the World of Work

“Work,” says Dave Coplin at Microsoft, “should be something you do, rather than somewhere you go.” As the company’s chief envisioning officer (a tongue-in-cheek title), he’s at liberty to have such blue-sky thoughts, to think outside the box, along with many other examples of management jargon. But it’s a useful observation.

With the exponential rise of technology, placing—as Mr. Coplin points out—more computational power in our pockets than we had on our desktops just a few years ago, there are fewer reasons to be in an office. “Being in a certain place in order to work is out of date. Flexibility is no longer a company perk, it’s about being empowered to be in the right place.”

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